6 of them in a row. 6 tweets all directed at people with the same message:

“I appreciate the retweets”

And all with the same link to the same Social Media automation service.

It takes the shine off. It dulls the sense of engagement and participation and even appreciation. It reduces “appreciation” to an algorithm that we might not even be aware of.

So please stop it. Engage or don’t engage. Don’t fake it.

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Who is Ross A Hall?

I'm a freelance researcher, designer and writer. My clients have included Fintech startups, publishers and digital agencies. You can read more about my work here.

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