My writing has been featured in the Daily Telegraph, Insurance Times, Insurance Age, Company Digest and a few other places besides. As well as features and articles, I also ghost write for company reports, produce research and prepare press releases.
If you’d like to talk about how I can produce great content for your business, please contact me
Sock puppet social media accounts are a go-to for some independent authors promoting their books. But is it ethical, or are there bigger risks at play?
Writing, July 2nd, 2017
If you're using skyscrapers for your content marketing think again. You might score well on SEO, but are your readers sticking around?
Writing, May 22nd, 2017
Social media automation has taken the edge off engagement and turned into an algorithm.
Writing, April 13th, 2017
I had high hopes for it. Even before the debacle over LinkedIn’s update, this site promised something different. A business focus, taking away the spam and giving you the opportunity to brand yourself to clients and peers. Only something happened. Now it’s become “remote.com” and is just another job board filling up with people offering […]
Writing, April 6th, 2017
Forget MacBooks and laptops. When I need to sit down, focus and get a few thousand words down my iPad becomes the perfect writer's tool.
Writing, November 1st, 2016
There’s a trend in publishing of late to produce small format books of photographs. They tend to be found in the “design” section of the bookshop and usually have a couple of pages of preamble followed by 100-200 hundred separate images of the chosen topic. No text, bar a caption to set out where the […]
Writing, April 3rd, 2016
One of the challenges we have as photographers is keeping everything backed up. Just my personal photos exceeds 25GB of storage on my Mac and it’s growing exponentially as file sizes increase with better resolutions. Add to that more than 500GB from photoshoots, manipulations, composites and artwork and my storage needs become quite demanding. Of […]
Writing, February 13th, 2016
So many self-published authors simply fire advert after advert at Google Plus communities, then wonder why they get harangued, blocked or their profile removed. Follow these tips if you want to avoid being sent to spammer jail
Writing, December 28th, 2015
From Author D Allen Rutherford, this piece of advertising ticks every box for what you should not do when self-promoting your book
Writing, October 18th, 2015
Combining Doctor Who and Sherlock Holmes into a single piece of fan fiction required some hard work on my part.
Sci-Fi, February 1st, 2015
When a business misquoted Jezz Bezos for its own marketing efforts, I had to step in
Writing, May 5th, 2014