Contents : Projects

1

Suzuki Hustler: an advertising concept for a Japanese kei car
Design

Suzuki Hustler: an advertising concept for a Japanese kei car

I wanted to experiment with some advertising concepts that would appeal more to a Japanese audience than a western one. The Suzuki Hustler was my focus.

2

The business model canvas doesn’t fit. So I fixed it for their investment prospectus.
Design

The business model canvas doesn’t fit. So I fixed it for their investment prospectus.

A investment prospectus included a business model canvas. The challenge was presenting it in a way that flowed for print and tablet.

3

Soviet avant-garde movie posters are awesome. Here’s my take…
Design

Soviet avant-garde movie posters are awesome. Here’s my take…

Inspired by early Soviet avant-garde movie posters, I’ve created posters that combine montage, photo manipulation and bright, bold colours.

4

Bar charts are boring. So I tried something a bit different…
Design

Bar charts are boring. So I tried something a bit different…

India’s energy policy created the perfect opportunity to experiment with infographic styles. Cue Affinity Designer, 3 hours of work and a cup of coffee.

5

Single covers: a daily design challenge
Design

Single covers: a daily design challenge

A daily design challenge is a great way to develop graphic design skills. I spent a week designing covers for tracks chosen at random by iTunes

6

Pitching for new investment? Don’t rely on a single pitch deck.
Projects

Pitching for new investment? Don’t rely on a single pitch deck.

Investment pitches tend to be Death by PowerPoint. I took a different approach for one small business. The result was a structured design that separated data, presentations and follow-up documentation.

7

The 12 must-haves for an effective product page
Design

The 12 must-haves for an effective product page

An infographic presenting the features successful ecommerce websites have on their product pages. Based on research into 20+ profitable digital businesses.

About Ross A Hall

I'm a freelance content manager and editorial designer. I work with small and growing businesses so they get the most out of their content.

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