You paid money to promote out-of-date content? Really?

You paid money to promote out-of-date content? Really?

Bit of a clanger from the HMRC. Setting all Brexit related arguments to one side, the government department promoted a tweet with information about customs declarations after the UK leaves the EU. Only problem …

The guidance was withdrawn before the promotion took place.

Needless to say, this was not well received.

If you’re going to pay to promote a tweet at least make sure the links work.

About Ross A Hall

I'm a freelance content manager and editorial designer. I work with small and growing businesses so they get the most out of their content.

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