Engage or don’t engage. There is no easy way to fake it

Engage or don’t engage. There is no easy way to fake it

6 of them in a row. 6 tweets all directed at people with the same message:

“I appreciate the retweets”

And all with the same link to the same Social Media automation service.

It takes the shine off. It dulls the sense of engagement and participation and even appreciation. It reduces “appreciation” to an algorithm that we might not even be aware of.

So please stop it. Engage or don’t engage. Don’t fake it.

About Ross A Hall

A business researcher and writer, I help companies find new markets, form strategies and build successful businesses.

Find out more about my work.

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